Creative AI Media — Editor Brief
FULFILMENT AUS
Shoot date: 21 Aug 2026
FULFILMENT AUS — Style Guide
Videos (5)
Video 1
REELSubmit Final Asset
Paste your Drive or Frame.io link — this marks the video as ready for review.
Content Pillar
Promotional
First 10 seconds
hook overlay "Know before your customers do"
Content Links
- https://drive.google.com/drive/folders/1N1KTMG8eOE4h4Cb6Z3vNhW5CmCrQE2mK— B-roll: scanning shot, Shopify sync screen, report on phone (if we have it) end on logo fade out
Script
—Music
—Video 2
REELSubmit Final Asset
Paste your Drive or Frame.io link — this marks the video as ready for review.
Content Pillar
Promotional
First 10 seconds
Wrong counts are how you oversell"
Video 3
REELSubmit Final Asset
Paste your Drive or Frame.io link — this marks the video as ready for review.
Content Pillar
Promotional
First 10 seconds
The gap you're scared of isn't there"
Content Links
- https://drive.google.com/drive/folders/1C4CLlb5SwXHStz2j0MREe5K_chCRIS5f— pace slightly slower than Videos 1 and 2, reassurance piece not agitation. Small beat of silence before "The gap you're scared of isn't there", let it land. CTA filmed, use as is
Script
—Music
—Video 4
REELSubmit Final Asset
Paste your Drive or Frame.io link — this marks the video as ready for review.
Content Pillar
Promotional
First 10 seconds
Hook overlay: "Your face on the brand = your name on every box"
Script
—Music
—Video 5
REELSubmit Final Asset
Paste your Drive or Frame.io link — this marks the video as ready for review.
Content Pillar
Promotional
First 10 seconds
—
Content Links
- https://drive.google.com/file/d/1WrqZoSP3Z5H3pz7EOULMFV9ha4x_dryH/view?usp=drive_link— Overlays: brand names pop on beat Jack Boxer's Visionary, Ashton Wood, and streaming platforms like Kick trust Fulfilment Australia to pack their orders every day.
Script
—Music
—General Instructions
Dark, punchy grade consistent with previous FA batch. Fast cuts on claims, hard cut or zoom punch for emphasis lines. Hook overlay on screen from frame one on every video.
Creative AI Media · Editor Brief System